Product · Business Brain

Every tool asks you
to explain yourself again.

Your website builder wants your services. Your email tool wants your tone. Your CRM wants your audience. You describe the same business five times and none of them get better at it. MIKA derives it once, and everything it builds reads from that.

Understand

It reads the business,
not a settings form.

Give MIKA your existing website or describe what you do in a sentence. It derives the services you offer, who they are for, where you work, how customers reach you, and how you sound — then shows you what it understood, so you correct rather than fill in.

What MIKA understandsBusiness context
BusinessSpecialist service business
ServicesConsultations · recurring services
AudienceHigh-intent local customers
VoiceWarm · expert · clear
LocationOne clinic · three practitioners
Main actionBook a consultation
Read from your description and your website · everything stays editable

Observe

What people search for,
next to what you answer.

Knowing your services is half of it. The other half is what people type before they choose one — and which of those questions your site currently leaves unanswered. Put side by side, the gap is the work.

What people are looking forLocal demand
Searches near you · monthly
“find the right service”1,400
“what does it cost?”880
“do I need a consultation?”520
“how many visits?”310
“can I book online?”240
Questions customers ask
What happens in a consultation?No answer
How do I compare services?No answer
When should I book?
Is a package worth it?No answer
Who will I see?
Nine questions with no good answer online · two thirds of searches ready to act

Illustrative figures. Search volumes become your own once Google Search Console is connected.

Reduce

It doesn’t create everything.
It finds what matters.

Every AI tool promises more output. More pages, more posts, more drafts — and more to review. MIKA does the opposite: it compares what you can genuinely offer against what people are looking for, and proposes the one move worth making. The rest is set aside, visibly, so you can disagree.

Opportunity selected1 of 14 considered

Find the right service

A clear customer decision point, strong fit with the business, and a direct path to assessment and booking.

DemandStrong
FitStrong
ActionClear
Set aside · Treatment price guidePractitioner profilesAftercare articles
MIKA proposes one move at a time · approve it, edit it or skip it

What the brain holds